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The Encyclopedia of Immaturity: Volume 2

Klutz (Author)

Reading Level: Ages 8 and up

Availability: In stock

$19.95
OR

Details:

Hardcover: 200 pages

Publisher: Klutz

Shipping Weight: 2.5 pounds

Product Dimensions: 7.8 x 1 x 9.1 inches

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Description

The Encyclopedia of Immaturity has been such a hit that we’re following up with a second book. The Encyclopedia of Immaturity: Volume 2 includes thought-provoking topics such as how to slide down a banister, what we talk about when we talk about wedgies, how to send a toilet gram, and more. It’s all new and all hopelessly goofy.





About Klutz:
Klutz was incorporated in 1977 in Palo Alto, California, by three friends from Stanford University. They began by selling sidewalk juggling lessons along with a trio of no-bounce bean bags. A week's effort earned the group $35. "It was then we realized the sky was the limit."

John Cassidy, the English major of the group, put the instructions in book form and titled it Juggling for the Complete Klutz. Darrell Lorentzen, the business major, wrote up the original business plan and the other partner, B.C. Rimbeaux, was assigned the task of getting a bank loan. Mr. Rimbeaux was a psychology major.

The first 3,000 books were distributed via bicycle and backpack, and sales grew from there. "It really was a failed scam," explains Cassidy, who remains the creative force of the company. "Our dream was to do a book on juggling, sell a bazillion in a couple of days, buy an island and retire. It didn't work out. After a year of steady, unspectacular sales, we found ourselves staring down the barrel of a career."

Today, how-to books from Klutz come packaged with the tools of their trade (from juggling cubes to face paints to yo-yos), and are designed for doing, not just reading. "We think people learn best through their hands, nose, feet, mouth and ears. Then their eyes. So we design multi-sensory books," Cassidy says.

For those of you who collect corporate mission statements, here's the Klutz credo: Create wonderful things, be good, have fun.